About Rodan and Fields
Dr. Katie Rodan and Dr. Kathy Fields became best friends during their dermatology residency at Stanford University School of Medicine. There, they heard a compelling message from their mentor, the director of the dermatology department: Find your purpose and make a difference or be confined to a practice that’s ordinary. Dr. Rodan and Dr. Fields interpreted this message as an imperative: Go forth and change the rules. And skincare has never been the same since then.
With a passion for solving the skin concerns that affect most people at some point in their lives, the doctors developed a comprehensive regimen-based treatment for mild to moderate acne that could be sold without a prescription. And with the boldness to step out of the clinic and onto the television set, Dr. Rodan and Dr. Fields created an unprecedented success in the skincare industry.
They’re doing it again.
In their on-going medical practices, Doctors Rodan and Fields see that there are so many more common skincare needs beyond acne. And outside of their practices, they can see that most people never access a dermatologist for some of the most common skin conditions of all. This compelled the doctors to address the continuing need to help people get real care for a range of skincare needs through their regimen-based approach to skincare.
Breaking through the glass counter
As Dr. Rodan and Dr. Fields created their new Rodan + Fields skincare products to extend their vision of bringing dermatology-based skin treatment to everyone, they were immediately courted by leading prestige retailers. And while the doctors almost immediately found themselves with a leading dermatologist brand in top tier department stores, they quickly realized their vision could never be fully realized when kept under glass.
In an unprecedented move, Rodan + Fields became the first prestige skincare line to exit the department store for the world of direct selling.
Meet Dr. Rodan
“I feel so fortunate to be a dermatologist and have the opportunity to help people treat and overcome skin concerns that often negatively impact self-esteem. Through my medical practice and the products I create, I empower people with the knowledge and the tools necessary to achieve skin health and beauty.”
-Katie Rodan, MD
Dr. Rodan is an Adjunct Clinical Assistant Professor of Dermatology at Stanford University School of Medicine and is a cosmetic dermatologist in private practice in Oakland, California. She is the co-creator of Proactiv Solution and the co-founder of Rodan+Fields Dermatologists.
In keeping with her mission to educate on common dermatologic problems, Dr. Rodan is frequently quoted in national publications including, Vogue, Health, Self, Cosmo, Ladies Home Journal, Glamour, InStyle and O Magazine. Her professional accomplishments have been profiled through articles in People, Harper’s Bazaar, Allure, More, and Oakland Magazine, where she was the cover story for the 2008 “Best Doctors” issue. She has been a featured guest on The View, The Montel Williams Show, Later Today, and Bay Area local news programs. Dr. Rodan shares her knowledge and experience as both a dermatologist and an entrepreneur through speaking engagements at national trade meetings, universities, corporations, and women’s organizations.
Dr. Rodan and Dr. Fields are the authors of the book “UNBLEMISHED,” where they refute some of the most common misunderstandings about acne and present a groundbreaking guide to using over-the-counter medications to banish breakouts forever. Dr. Rodan contributed a chapter entitled “How to Zap a Zit” in the book, “The Experts Guide to Doing Things Faster.” She has also co-authored articles in peer reviewed publications, such as, The Archives of Dermatology, The Journal of Investigative Dermatology, and The Journal of Cosmetic Dermatology.
Dr. Rodan is a fellow of the American Academy of Dermatology and a member of the Board of Directors for the American Society of Cosmetic Dermatology and Aesthetic Surgery. She is also a member of the Scientific Advisory Board for Nanopacific Holdings.
Together, Dr. Rodan and Dr. Fields received the coveted Cosmetic Executive Women’s Award in 2003 for “Changing the direction of the industry” with their creation of Proactiv® Solution.
Meet Dr. Fields
“My professional goal is to educate others on the many common, yet complex skin conditions in dermatology today. I strive to create value in the cosmetics industry by giving people access to problem/solution treatment products that not only work, but are luxurious feeling too.”
-Kathy Fields, MD
Dr. Fields is a Stanford-trained, board-certified dermatologist who has been in private practice in San Francisco since 1987. In her own medical and surgical dermatology practice, Dr. Fields devotes her time to both cosmetic dermatology as well as treating disorders of the skin, hair and nails. Dr. Fields is an Assistant Clinical Professor of Dermatology at UCSF, a fellow of the American Academy of Dermatology, and a member of the American Society for Dermatologic Surgery.
As an authority on cutting edge, dermatological treatment solutions, Dr. Fields was recently named one of America’s Top Dermatologists, one of America’s Top Physicians, and one of the Best Doctors in the Bay Area in California. She is a member of the Annenberg Circle of Dermatology Leadership and has been written up in Who’s Who in the American Women and American Business. Dr. Fields has lectured nationally to fellow dermatologists, other doctors, and the public on acne, Botox injections, liposuction and aging skin, as well as cancer and breakthrough dermatology.
Dr. Fields and Dr. Rodan co-authored “UNBLEMISHED,” where they refute some of the most common misunderstandings about acne and present a groundbreaking guide using only over-the-counter medications to banish breakouts forever. Together, Dr. Fields and Dr. Rodan also received the coveted Cosmetic Executive Women’s Award in 2003 for “Changing the direction of the industry” with their creation of Proactiv® Solution.